Ph.D, Founder, Shopper Scientist
Adjunct Senior Research Fellow, Ehrenburg-Bass Institute for Marketing Science, University of South Australia
Parlin Award Winner, 2013, American Marketing Association
Author of “Inside the Mind of the Shopper
For more information about “Inside the Mind of the Shopper” and a link to purchase…..click on book icon.
CEO, Retail Applications
Mark has a deep retailing background with companies such as Randalls Tom Thumb and Marsh Supermarkets. He has also led the retail marketing efforts at Valassis and Marc Advertising. Other background includes:
Who’s Who in Shopper Marketing, 2010-2012
Chairman and Member of the Food Marketing Institute’s (FMI) Consumer Research
Senior Analyst of the Marsh Super Study (Supermarket Category Management Macro Study)
Chief Strategy Officer
Don leverages his experience at Accelerated Merchandising as the long-standing Principal of The Crest Company, a management advisory firm which provides customized consulting services to companies looking for advice in business strategy and operational efficiency.
His professional association with Sorensen Associates began in 1994, and he subsequently represented the company in their sale to TNS/Kantar in 2006. He serves Accelerated Merchandising in all matters of strategic positioning and business planning.
Chief Implementation Officer
Peter brings 25 years of retail marketing experience to Accelerated Merchandising, borne out of research and strategy projects conducted in Sub-Saharan Africa and Asia Pacific regions.